AN INDEPENDENT DESIGN & MARKETING STUDIO
Better websites.
Smarter search.
Bigger growth.
I connect design, SEO, AI search and digital marketing to help ambitious businesses grow. Work directly with Matilda, founder of Digital Yak.
Independent thinking
Designed to perform
◎ Search-first strategy
✦ Creative by nature
01 / OUR SECTORS
Specialist digital
growth for ambitious
sectors.
Different businesses. Different ambitions. The same thoughtful approach to strategy, design and meaningful growth.
Aesthetics & Medical Clinics
More visibility. More consultations. Stronger clinic brands.
Growing Businesses
Bold thinking and practical marketing for what comes next.
02 / WHAT WE DO
Creative
thinking.
Commercial
results.
BRANDS. PEOPLE. PLACES. PROGRESS.
One creative partner for the strategy, the website and the audience you're here to reach. Clever ideas with a commercial purpose.
03 / SELECTED WORK
Ideas worth
looking at.
Website design, search and digital marketing for businesses with ambition. Explore a selection of our clients.
04 / THE PERSON BEHIND THE IDEAS
Good work.
Personal
commitment.
Digital Yak is run by Matilda Wilkinson. I bring design, search and marketing together, working directly with you from the first conversation through to delivery.
Independent thinking. Personal involvement.
Work directly with Matilda, founder of Digital Yak.
05 / OUR PROCESS
A clearer path
to growth.
No guesswork. No unnecessary complexity. Just a considered process built around what your business needs.
01
Discover
We listen, learn and define what success looks like for you.
02
Strategise
A clear route forward, shaped by insight and opportunity.
03
Create
Design, build and launch work with intent and personality.
04
Grow
Measure what matters, learn from it and keep improving.
06 / INSIGHTS
Ideas, insight
& inspiration.
Thoughtful advice on websites, SEO, AI search and growing a business in a changing digital world.
An Aesthetics Content Calendar Built Around Real Patient Decision Points
Plan aesthetic clinic marketing around real patient questions, from discovery and comparison to consultation, treatment preparation and aftercare.
SEO for Aesthetic Treatment Pages: How to Rank Without Overpromising Results
Improve SEO for aesthetic clinics with treatment pages that explain suitability, recovery, risks and realistic results while building patient confidence.
Before-and-After Galleries That Build Trust and Support SEO
Build trust with better before-and-after galleries. Explore image optimisation, patient consent, alt text and internal links for effective aesthetics SEO.
07 / LET'S TALK
Let's grow
something great.
Tell us what you're working on, where you want to go and what you need to get there.